ARA submitted a Letter to the Editor of FenderBender magazine in response to their coverage of a Hyundai consumer awareness” campaign. The Hyundai campaign seeks to dismiss the value of recycled original equipment manufactured (OEM) automotive parts by falsely portraying recycled, aftermarket and salvaged parts the same as counterfeit. ARA’s response stated that Hyundai’s campaign […]
State News Archive : June 2016
National News Archive : June 2016
ARA Defends the Industry Amid Misleading Automaker “Consumer Awareness” Campaigns
ARA submitted a Letter to the Editor of FenderBender magazine in response to their coverage of a Hyundai consumer awareness” campaign. The Hyundai campaign seeks to dismiss the value of recycled original equipment manufactured (OEM) automotive parts by falsely portraying recycled, aftermarket and salvaged parts the same as counterfeit. ARA’s response stated that Hyundai’s campaign […]